Laura Ferruggia

SEO & Marketing Technology Consulting

Hello there! My name is Laura, and I am a Marketing Strategy Director based in northern New Jersey.

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Here are key skills from my 10+ years of experience.

Email Marketing

Writing, designing, developing, and automating email blasts and workflows in email platforms including HubSpot, Pardot, MailChimp, and ActiveCampaign.

Content Strategy

Supercharging websites with high-quality content that your target audience values. Strategizing content for SEO based on keywords with the right search intent.

Landing Pages

Copywriting and development for landing pages that convert. A/B testing and optimization in platforms like WordPress, HubSpot, Pardot, and Unbounce.

Google Analytics

Organizing and interpreting Google Analytics data. Improving attribution, filtering out traffic that interferes with the data, and creating insightful reports.